Crowdsourcing Won’t Help You

Filed under: Graphic Design, Logo Design, Opinion 19

This is a guest post by Dennis Salvatier, blogger at Tanoshiboy and designer at Salvatier Studios, an award-wining design studio located in Southern California. You can reach Dennis through his website or on Twitter. Crowdsourcing Won’t Help You In the last few years crowdsourcing has become the single greatest enemy to design, more so when it comes to logo design. Let’s start off with an explanation about what crowdsourcing is. This is when a company or an organization offers a… Read more

New JCPenny Logo Unveiled

Filed under: Chirps 8

If you haven’t already heard the news, American retailer JCPenny has just unveiled a ‘bold new logo’. According to the official press release: To choose a new logo design, jcpenney sought submissions that reflect a wide range of perspectives. Participants included the Company’s associates, several design agencies and two art schools — University of Cincinnati and Rhode Island School of Design — that collectively submitted over 200 designs for consideration. The ‘winning entry’ was designed by a third-year graphic design… Read more